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The changing role of the CFO: From number crunchers to strategic players
 Julija Veljkovic, Content Writer

Finance leaders have become strategic partners who drive business growth with technology, data, and collaboration. Discover what changed in the role of the CFO.
Why 90% of startups fail
 Fernando Amaral, Chief Revenue Officer @Rydoo

Startups are where new ideas grow, but the truth can be a lot tougher. Rydoo’s CRO explains the main reasons why most companies fail — and how to avoid it.
Building a company culture that drives profitability
 Julija Veljkovic, Content Writer

Wouter Glaser takes from his experience as an entrepreneur to explain how a strong company culture can drive profitability, boost employee engagement, and foster long-term business success.

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Niels De Kind
Digital Transformation Consultant @ ideeds
Nathanael L'Heureux
Chief Client Officer @ Oversight
Aidana Zhakupbekova
CFO @ Rydoo
Roy Hefer
CFO @ TravelPerk

Niels De Kind

“Transformation should not be a blind adoption of technology, but a strategic move towards a more efficient, data-driven, and people-centric future.”

Digital Transformation Consultant @ ideeds
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Nathanael L'Heureux

“A proactive approach to compliance is not only a responsibility, but a strategy to ensure sustainable growth and, ultimately, profitability.”

Chief Client Officer @ Oversight
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Aidana Zhakupbekova

“Today is the best time to be a woman in any field, and not just in finance. It’s not perfect but, historically, we are in the best spot so far.”

CFO at Rydoo
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Roy Hefer

“To establish yourself as a thought-partner you need to first and foremost create trust. That’s not something that happens from one day to the next.”

CFO at TravelPerk
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